To Buy or Not to Buy Backlinks

To Buy or Not to Buy Backlinks

We receive many questions whether paid links still work or not. We want to assure you that they do still work and there was an article on searchenginejournal.com where they were talking about them. They clearly said there that paid links still work. Of cause, they mentioned several reasons why you should not buy backlinks, but most of those are related to low quality pages from which some webmasters buy links and to the number of outbound backlinks on those pages.

Those who do not want to pay for text link ads will support that article and will see only negatives there. However, to us it really sounds very positive as they confirmed that getting backlinks buy paying for them is still working great. Moreover, we have a lot of proof from our clients’ and from our own experience.

Think about it. What is the difference between paid backlinks and not paid backlink? How search engines can determine this? If you do it properly, there is no way Google or any other search engines can recognize them. The only exception is when link brokers generate them in the same, ‘unnatural’ way. Some of them do it by creating table tags, which is not usual e.g. to see such kind of links on WordPress blogs. Some of them validate their link box code without any security etc. We are proud to say that we use a comprehensive mechanism for validating our links and offer manual link placements.

But as we have said it many times before, paid links cannot be harmful. Think about it again. What if you wanted to get rid of your competitors? You could go an buy tons of low quality backlinks to point to them. Will it harm them? The answer is NO. If it was true then everybody would be doing this.

In addition, what is the difference if you get a paid backlinks or a free one? There is actually none. The only difference is the quality of the page from which you are getting it. So, the main thing to remember about when you buy backlinks or even when you are getting it for free is to check the quality of the website and the page from which you are getting it.

This is the reason why we are collecting additional information about pages we have in our inventory.

To summarize what has been said in this article we can say that the bottom line is that all links still work and paid links too. The main thing is to look carefully at the pages you are getting backlinks from.

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